There’s nothing so disarming as to show up a little worried to a predominantly Mormon play group with Mormon mothers and Mormon babies and be greeted by the hostess with, “Wassup, Ho Bag?”
Hi. I’m Heather B. Armstrong, and this used to be called mommy blogging. But then they started calling it Influencer Marketing: hashtag ad, hashtag sponsored, hashtag you know you want me to slap your product on my kid and exploit her for millions and millions of dollars. That’s how this shit works. Now? Well… sit back, buckle up, and enjoy the ride.