“He used my name? In the street? Let them know Marlo step to any motherfucker — Omar, Barksdale, whoever. My name is my name!”
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Heater, Mother of Lance
Heather B. Armstrong
Hi. I’m Heather B. Armstrong, and this used to be called mommy blogging. But then they started calling it Influencer Marketing: hashtag ad, hashtag sponsored, hashtag you know you want me to slap your product on my kid and exploit her for millions and millions of dollars. That’s how this shit works. Now? Well… sit back, buckle up, and enjoy the ride.
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