I don’t think there’s anything more fitting than to be recognized as “that girl” who runs “that website” while I’m standing in line at the grocery store buying nothing but a TOILET PLUNGER.
Hi. I’m Heather B. Armstrong, and this used to be called mommy blogging. But then they started calling it Influencer Marketing: hashtag ad, hashtag sponsored, hashtag you know you want me to slap your product on my kid and exploit her for millions and millions of dollars. That’s how this shit works. Now? Well… sit back, buckle up, and enjoy the ride.