I spent a few hours over the weekend cleaning out the coat closets in the entryway, sorting through coats and gloves and winter hats that are now too small for growing heads and hands. Lucky for me, I had a reluctant helper.
Hi. I’m Heather B. Armstrong, and this used to be called mommy blogging. But then they started calling it Influencer Marketing: hashtag ad, hashtag sponsored, hashtag you know you want me to slap your product on my kid and exploit her for millions and millions of dollars. That’s how this shit works. Now? Well… sit back, buckle up, and enjoy the ride.